TIP 1: EMBRACE IT Understand that this is a tremendous opportunity and not a blogger passing you questions because it’s significantly less effort to type 42 words than it is to type 350. You’re participating in a PR campaign because you want to get the word out about...
According to a new estimate by Wall Street analysts, popular photo-sharing website Instagram could be worth as much as $35 billion and may outpace Twitter as one of the most popular social networks on the planet. The site already reports a user base of over 300...
Google is launching a new, Youtube-branded streaming music service, with the cooperation of the Big Four labels, who got to negotiate the terms of their participation — unlike the indie musicians, who have been told that they will be exiled from Youtube...
One of the most common mistakes musicians make when it comes to social media is that they focus their attention on the wrong metrics: Facebook Likes, Twitter followers, posts per day, etc. These are vanity metrics – you can brag with your friends at a pub about having...
As the faith-based music community gathers Tuesday night (Oct. 7) for the 45th Annual Gospel Music Association (GMA) Dove Awards, there’s more to celebrate than just the top songs and artists of the past year. Evidence points to businesses growing beyond music to...
Musical Mentors I can say with confidence that NONE of us would be where we are today without the teachers, coaches, and mentors that have graced our path. The next generation of artists and those who aid them will need these people even more. I speak on panels...